You are here

Horse meat scandal raises sales of meat-free products

United Kingdom

Health food Holland & Barrett, has reported that a sharp increase in sales of vegan products is a direct result of media revelations of horse meat findings in some supermarkets.

On the second week of February, sales of Fry's Vegetarian burgers jumped by 16.7% and sales of Cheatin Beef Roast No Stuffing, which belongs to Redwood Foods, increased by 50.3% in the same period.

Holland and Barrett says that it's continuing to monitor sales of it's vegetarian products, as incidents of horse meat being included in products such as ready meal beef lasagnes, or pies which were sent to schools as it was reported on the Telegraph on Friday, continue to hit the media.

"It appears that consumer confidence in supermarkets is at all time low thanks to the horse meat news" said being director Kyle Rowe.

"We have noticed that shoppers are rushing to stock up on meat free products and believe that is down to concern about the provenance of the meat they were being".

Holland & Barrett sells only meat-replacement products with 94 lines currently being sold across its 700 stores.

Source: 

Most people believe that animals should not be harmed unnecessarily, but the consumption of animal products forces animals into a life of misery and an untimely death.

By choosing a compassionate diet and not taking part in their suffering, we can prevent thousands of animals from being harmed and killed on our behalf. Each of us can make influencing decisions, that can literally save lives.

Learn more: www.bit.ly/changeinyourhands